Preparation · Meta

Turn your Instagram into a professional account and link it to your Page

A hard requirement for publishing listings to Instagram from Orkasa. A personal account cannot be published to by any tool — this is not something we control.

This happens outside OrkasaThe steps in this guide happen on Meta’s screens, not in Orkasa.
7 steps·8 minStart free
  1. 1

    Meta only allows API publishing to professional accounts linked to a Facebook Page. Those are two requirements, and you need both.

    WhyIf your Instagram is personal, no tool on the market can publish to it. This is not an Orkasa limitation.
  2. 2

    Only do this if you want your listings to go out on Instagram. None of it is needed for WhatsApp.

  3. 3

    First you need a Facebook Page for the agency. If you have run ads before, it almost certainly exists: look for it before creating another.

    CarefulThe Page must sit inside the same portfolio as your WhatsApp. If it is in another one, Orkasa will not see it when connecting.
  4. 4

    In the Instagram app: Settings → Account type and tools → Switch to professional account. Choose Business, not Creator.

    ShortcutBusiness is the right fit for an agency and the one that gives the least friction with automated publishing.
    Capture pending · Meta screen

    Instagram app: Settings → Account type and tools → Switch to professional account.

    This screen is not Orkasa’s, so our script cannot capture it. It still needs to be replaced with a real screenshot.

  5. 5

    During the switch, Instagram offers to link a Page. Pick your agency’s.

    CarefulIf it is not on the list, your personal profile does not administer it. Fix that first: linking afterwards is fiddlier.
    Capture pending · Meta screen

    Instagram’s linking step: the list of available Facebook Pages to connect.

    This screen is not Orkasa’s, so our script cannot capture it. It still needs to be replaced with a real screenshot.

  6. 6

    To confirm it worked, go to Meta Business Suite: your Instagram should appear inside the portfolio, next to the Page.

  7. 7

    Now, in Orkasa: Settings → Connections → Instagram. Meta’s window will let you pick the account.

    CarefulPick correctly the first time. Changing accounts later forces you to redo the whole connection.

Done!