Reporting & analytics

The metrics you need. The forecast your CEO asks for.

Sales velocity by project and zone, agent conversion, portal CTR, channel CAC, AI-powered monthly forecast with per-lead probability (±5% deviation after 3 months). Plus: automated weekly/monthly PDF reports to property owners.

Benefits

What you gain with this feature.

Portal CTR + channel CAC

Which portal brings the most views, which the most leads, which the most closings. Meta Ads, Google Ads, organic, referral, paid portals — what each lead and each closing costs. Clear ROI by channel.

AI monthly forecast

Every lead has a close probability (model trained on your history). Sum of expected monthly value = forecast. Average deviation ±5% after 3 months of use. Your CEO stops asking "how much are we going to close?".

Automatic owner reports

Weekly or monthly PDF to the owner with visits, offers, portal views, market comparables and next steps. Signed with your logo. #1 reason owners renew exclusives: "I always know what's happening".

Per-agent conversion + cohorts

Close rate, average time at each stage, average deal value. Identify top performers without meetings. Cohorts: how many clients referred by ex-clients close, how many return in 2 years.

Reporting & analytics

How analytics + ai forecast works in 3 steps.

  1. 01

    Define KPIs by role

    The manager wants sales velocity. The sales manager wants per-agent conversion. The marketer wants channel CAC. The owner wants their property report. Each one sees only what they need.

  2. 02

    Connect your sources

    Meta Ads, Google Ads, GA4, portals. OAuth in 2 clicks. Orkasa correlates campaigns with leads and deals automatically. Pixel + CAPI already integrated for ~85% conversion coverage.

  3. 03

    Receive dashboard + reports

    Live dashboard in Orkasa, alerts when a KPI is out of range, executive PDF every Monday. For boards, consolidated quarterly report. For owners, weekly PDF on their property.

+300
agents
+8
countries
+38k
properties published
+2.1k
leads/month qualified
Inmobiliarias en Orkasa

Agencies that switched from Excel to Orkasa.

Carolina Méndez

Pasamos de 3 horas por publicación a 8 minutos. Y los textos quedan mejor que los nuestros, porque la IA aprende del feedback que damos al validar.

Carolina Méndez
Directora · Premier Real Estate
Ciudad de Panamá · 14 agentes

El compliance era un infierno de Excel y carpetas. Ahora cuando un lead pasa a negociación, Orkasa pide los docs solo, hace el match contra OFAC y arma el ROS.

Andrés Vargas
Andrés Vargas
Compliance Officer · Vargas Inmobiliaria
Bogotá · 28 agentes

La mejora de fotos con IA es la que se llevó al equipo. Ya no contratamos fotógrafo para reposiciones — usamos las del dueño y las arreglamos en 3 clicks.

María José Rivera
María José Rivera
Broker · MJR Properties
Santo Domingo · 6 agentes
Frequently asked questions

What we get asked most about analytics + ai forecast.

OAuth from your GA4 account. Orkasa imports sessions, sources, conversions and correlates them with CRM leads. Attribution based on first-party cookies + UTM parameters.

Questions

Start today. You'll be operating in 15 minutes.

No. Orkasa reemplaza las herramientas sueltas (Excel, WhatsApp suelto, Canva, 12 pestañas de portales), no tu manera de vender. El kanban de leads, la asignación de propiedades y la firma de mandatos siguen siendo tuyos.

Start today. You'll be operating in 15 minutes.

14 días gratis · Sin tarjeta · Cancelás cuando quieras

Analytics + AI Forecast — Board report generated for you | Orkasa · Orkasa